On the evening of April 15, JSCVC held 2019 project training on Dinghuaimen East Campus. Lian Wenjie, chairman of Jiangsu Entrepreneur Investment Services Group Co., Ltd. , founder of Nanjing Entrepreneur training Institute and Du Yan, lecturer of business start-up, gave theoretical training and lecture on policy respectively. Liu Tao, Deputy Director of the Student Work Office (Employment and Entrepreneurship Guidance Center), and teacher Song Zhihua attended the event. Forty-three students from colleges with entrepreneurial ideas and intentions attended the lecture.
By analyzing the successful cases of companies such as Ali, Tencent, Baidu, Huawei and Vanke, LianWenjie started with Let Innovation go to practice, and explained the internal relationship among taking advantage of power, clear strategy, and excellent skill. The lecture emphasized the importance of choosing the direction of the company or enterprise. It is believed that entrepreneurs should train users' way of thinking, keep an eye on customer experiences, dig deep into practical problems, actively find solutions, eliminate users'pain points, and meet their needs. He suggested that the core of the business plan is what to do, whose needs to meet, business starters should be creative in choosing projects creatively and foresee the future with a broad vision and rich imagination, they especially need pay attention to various areas of daily life, such as clothing, food, housing, travel, entertainment,. Combining the characteristics of the times and looking for opportunities to reshape the industry, business planning should have the correct logic and follow the one-way law of demand-innovation and result orientation and meanwhile explore the development path of demand-creativity-product-enterprise-capital. Later, he quoted General Secretary Xi Jinping’s words: I will dedicate myself and live up to the people. he hoped that the students would take the initiative to cultivate entrepreneurship, establish a strong sense of mission and a high sense of responsibility.
Taking Yang Wenzhu, a 2019-year graduate of our university, as an example, Du Yan introduced the training business they organized and the subsidies available to students for participating in entrepreneurial apprenticeships, described the relevant matters to be accomplished during the process, and hoped that the students would get the subsidy against the conditions under which they receive the subsidy and actively participate in training program and entrepreneurial apprenticeship, at the same time obtain good ranking and financial support by taking part in national, provincial and municipal entrepreneurial events and excellent project selection activities. After the lecture, the students said they benefited greatly, their passion and willingness to start a business is enhanced.
This training coincides with the recent entrepreneurial park project selection activities in our university, it will effectively ensure the quality of entrepreneurial projects, cultivate students' good awareness, and provide theoretical guidance for its subsequent norms and efficient management. At the same time, all kinds of mass entrepreneurship and innovation activities will be promoted to a new level, and in-depth development of innovation and entrepreneurship education in our school will be more likely achieved.